Spire offers 41 stories of LEED-certified condominium homes in the heart of downtown Denver. The contemporary high-rise provides easy access to a full range of transportation, employment and entertainment options in the bustling downtown area. Residents also enjoy a generous collection of onsite amenities, including a 24-hour attended lobby, fitness center, outdoor pool and spa, dog run, clubrooms and a screening room.
- The nation’s fastest selling condominium development of 2012 (and 2010).
- The Mark Company took over sales and marketing from an internal team.
- Redefined target audience to expand beyond first-time homebuyers in the immediate Denver metro area. Targeted adventurous empty nesters looking to downsize to an exciting urban location and wealthier prospects in the mountain regions looking for a city pied a terre.
- Revamped website, collateral, social media, event activation and overall messaging to elevate the Spire brand, reflect the available inventory and resonate with a broader target audience.
- Implemented extensive outreach to brokerage community throughout Colorado to escalate broker participation.
- Worked closely with lending partners to offer a more diverse set of loan programs, as well as increase loan options for first-time buyers.