The Mark Company Report March Job Growth Slows
June 5, 2017

Deciphering Home Prices: Are They Declining in San Francisco?

Pacific Union Chief Economist Selma Hepp on First-Quarter Home Price Activity

Executive Summary:

  • The recent Federal Housing Finance Agency House Price Index showed 2.5 percent first-quarter year-over-year depreciation in the San Francisco metropolitan division, which includes San Francisco and San Mateo counties.
  • Other sources that use similar methodology show no price change for the same period, while still others show an increase.
  • With many home price measures available, it’s important to understand their varying data sources, coverage, and method of analysis.
  • San Francisco County’s stagnation in home price growth started last year, and the city’s lack of affordable properties will keep a lid on future increases.
  • Annual home price growth remains the highest in relatively affordable regions of the Bay Area.


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About The Mark Company

The Mark Company is one of the nation’s premier urban residential marketing and sales firms. Founded by Alan Mark in 1997, The Mark Company provides a full range of core consulting services including analytics, design, marketing and sales for urban high-rises and suburban attached properties throughout the Western United States. The firm is a trusted partner to global leaders in residential development and finance, providing buyer-driven sales and marketing strategies that produce industry-leading results. The Mark Company has represented more than 10,000 residences and generated over $5 billion in sales for some of the nation’s most notable and successful developments including The Infinity in San Francisco, Evo in Los Angeles and The Martin in Las Vegas. Current projects include 181 Fremont Residences and The Austin in San Francisco and Cavalleri in Malibu. The Mark Company is a subsidiary of San Francisco-based Pacific Union International, the eighth-largest residential real estate brokerage in the U.S. based on 2016 sales volume of $10.15 billion. Pacific Union merged with Los Angeles-based brokerage John Aaroe Group in December 2016. This strategic business collaboration links three of the strongest residential real estate firms on the West Coast, supporting combined 2016 production of $10.1 billion by 1,161 real estate professionals in 38 offices throughout California. For more information, please visit